Having ecommerce and mcommerce platforms is essential for today's businesses - but will the new Barclays mobile payment service help boost uptake of shopping websites?

Website optimisation for smartphones is essential in today's multichannel shopping world.

For the perfect partnership this Valentine's Day, companies need to tailor their websites and content to mobile technologies in order to boost sales.

Businesses need to remember to include LinkedIn for a complete content marketing strategy.

There are several things businesses should avoid if they want to encourage consumers to revisit or purchase from their website.

eBay and Amazon are not the best designed websites, but they offer impressive functionality for customers.

Consumers who spend a long time on a company's website are more likely to part with their cash instore.

After trying out a "test purchase" or two, more shoppers have taken the plunge and now regularly indulge in mcommerce, IBM has asserted.

The matter of seconds in which people decide whether to read an email means newsletter content must quickly grab their attention.

The Guardian's iPad app has been downloaded more than 500,000 times within three months of its launch.