The changes to Google Search are necessary in order to deliver the most relevant results possible.

In a bid to cut down on websites that do not properly display searched-for content, Google has changed its algorithm.

The hottest topic of this week has certainly been Google+ posts showing up in Google Search results.

The power of Google means that its social media offering has the potential to be huge, especially among local search results.

Google has revamped how its search engine works in order to deliver more personalised results.

Google and Mozilla have extended their search agreement, while UK firms could be missing out on the power of social media.

The importance of SEO success in Google has been reiterated, after the search engine giant has agreed an extended deal with Mozilla Firefox.

Businesses have been advised that in order to boost their search engine rankings, they need to market themselves on a variety of local platforms.

Websites should get the fundamentals of SEO right.

Google's decision to encrypt searches has ruffled feathers this week.